RandemGroup & RandemRetail: Marketing and Software Agency

This project began with a focus on CRM specialization and evolved into marketing leadership.

Industry

Marketing & Operations

Headquarters

Australia, UK & Philippines

Founded

2018

Company size

100-300

Challenge:

Expanding a retail and software business into new markets, particularly launching a software solutions division in the UK, while managing marketing efforts across the USA, Australia, and UK. The challenge involved ensuring alignment between regional teams, optimizing CRM systems for 80+ clients, and strengthening brand presence through strategic campaigns and events.

Result:

Successfully launched the UK division, contributing to a significant increase in software solution inquiries. Led cohesive marketing strategies across three regions, improving collaboration between sales and marketing teams. Optimized CRM processes with HubSpot, enhancing data accuracy and automation for over 80 clients. Organized impactful events in the Philippines that boosted brand engagement and lead generation.

35%

Branding & Identity Design

25%

Streamlined Sales & Marketing Processes

84%

Tech Stack & Team Expansion

Trusted by Professionals

While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.

Dominique is a professional marketing consultant. she has experience in sales and operations as well.
She will be a huge help in scaling your business and also on financial and design side of things. I would recommend to work with her and will rehire her if there comes an opportunity.
Hanzel Tolentino
COO, QuickMeds Pharmacy
Lianna helped us out immensely - her attention to details and her support are unsurpassed.
If you are lucky enough to get her on your time, run with it. Thanks again Lianna.
Martin bate
CEO, Mega Office Supplies
Lianna was a delight to work with. I love her leadership skills as our Head of Marketing and how she took care of her team.
She was also very helpful whenever I have questions or I need help and she’s also very knowledgeable about her work.
Jonah Mae Caliboso
SEM Lead, RANDEM Group
Lianna's strength is her strong work ethic, you won't be seeing her slacking. Even though she has a lot on her plate, she can manage even though there is sudden developments during the day.
She also has impeccable attention to detail. This is very evident n our database.
Khyle James
Financial Analyst, STAFFLINK
Imagine a cocker spaniel puppy, but that cocker spaniel puppy can draft contracts, and you'll be in the ballpark.
Tony Park
Operations Officer, STAFFLINK